Tuesday, September 15, 2009
The Skinny on Debit Card Rewards
By Matthew Maillet
By 2015, debit card transactions will account for nearly 60% of purchases. And, just like credit card reward programs were so popular, by the end of this year, more than half of debt card issuers will have a rewards program.
These programs are similar to what you'd get with a credit card: cash back rewards, frequent flyer miles, earning points with a specific merchant. But there's one BIG difference between credit card reward programs and debit card reward programs. Namely -- debit card reward programs are greatly watered down.